What you need when you need it
Honestly, there are so many helpful resources I can provide to you as you move through the Passion Course. Here, you’ll find a good drop of content, from videos to books to podcasts to people. I have vetted every resource, read every book, personally know the person or created the content myself for PappyClub® subscribers or are from my YouTube channel.
The Passion Course resources are continuously updated based on the experience and any questions that arise from participants move through the program. You can always email me with specific questions.
Remember to use your complimentary Creative Guidance Session and any of the additional Creative Guidance Sessions you may have added to your package. Book your sessions using the button here.
Finally, many of the collections I have also have search functionality which you can use for keywords right on the main page. Google, Chat GPT and other AI tools work great as well—we’re so lucky to have so many resources to help us all live our passions and do work we love.
Some fun videos from my YouTube channel
5 Tips on the Power of Niching
5 Tips for Easier Sales Conversations
A few more good ones on Branding and Biz Dev
Find much more on my YouTube channel!
My top-rated and read biz dev books
Here’s why…
Building a Story Brand—helpful at clarifying your audience, creating a targeted message that’s clear and concise, with a pathway to lay out your site. Click here to listen to my Simplify & Multiply podcast interview with Head of StoryBrand J. J. Peterson, Season 3, episode 8.
They Ask You Answer—is one of the best customer-centric marketing books available. Marcus and I had a chat about using content to grow your business here on my show, season 7, episode 2. He’s also a worthwhile follow on LinkedIn and personally responds to comments.
The Visual Sale—another worthy book that follows in the footsteps of the prior book by Marcus. He co-authors this with Tyler Lessard to help you brush up on how to leverage video in your content marketing.
Day Trading Attention—the latest very robust social media marketing tool book from Gary Vee. For some he represents the “hustle culture,” however so much of his leadership is based on good relationship building and business marketing that is based on interests versus people and EMPATHY. All very good distinctions for today’s vast social media landscape.
Badass Your Brand—is a fantastic prescriptive read on how to turn your service into a product. I did this in my business and it was a game changer for me! I adore Pia so much I interviewed her twice on my podcast. The first is on Dealing with Fears and Unknowns in Business, season 2, episode 8. The second is on Being Courageous and Owning Your Own Brand, season 9, episode 8.
And two more of my favorites by Elaine Pofeldt
Journalist Elaine Pofeldt has spent the last number of years studying the growth of entrepreneurship and specifically, solopreneuship. Her first book, The Million-Dollar, One-Person Business—which inspired me to interview her on my first podcast, Simplify & Multiply—is about the rise of solopreneur businesses. Her latest book, Tiny Business Big Money expands to the next level of business size to entrepreneurs who created their own businesses and either have no payroll (contractors/outsource) or very small staffs and are making seven-figure revenues. Both are very inspiring and are great places to start when considering your own entrepreneurial journey.
Here is the episode with Elaine Pofeldt from Simplify & Multiply (circa early 2020):
And yes, there’s still more.
Simplify & Multiply podcast
Choose from 126 episodes from my first podcast series focusing on making business simple and multiplying revenue. (Yes, my upcoming podcast called, My Solopreneur Life, is launching soon!)
PappyClub® Journal
You’re likely subscribed to the PappyClub Journal, my periodic passion-led business focused newsletter. Click here to search published issues with a variety of helpful guidance and resources.
Marketing Resource Locker
PappyClub trainings, prompts and meditations either curated by myself or through interviews and teachings from professionals I’ve worked with over the years. Search topics and find some real gems here.















