The Passion Course

Turn your passion into an income-earning dream come true

Get professional guidance to build, market and earn income from work you love to do—your passion!

The Passion Course is for you if…

  • You’re tired of the work-a-day hustle and want to turn a passion into an income-generator so you can do work you love instead of work you don’t have any interest for anymore.

  • When you share your passion with others, they ask, “Do you have an online store?” or “How can I buy that?” and you want to build that platform so you can bring your work to a larger audience and earn the income you’ve always dreamed.

  • You need guidance starting or leveling-up your business from brand to marketing to selling online and want a step-by-step program that also includes the right support to help you reach your goals.

Sound spot on? Keep reading…

Passion Course Packages

The Passion Course
$485.00
One time
$250.00
For 2 months

The full course on how to create a passion-led business plus one Creative Guidance Session with Terry Pappy

The Passion Course Plus
$965.00
One time
$490.00
For 2 months

The Passion Course and one complimentary Creative Guidance Session with Terry Pappy, plus three additional Creative Guidance Sessions for extra support.

Practical, tactical and inspiring:
What’s different about the Passion Course

The Passion Course distills decades of my professional experience branding, copywriting, marketing and real world applications for business development. In 2022, I expanded my current offerings to include a long-waitlisted passion of mine: original art designed to create harmony and balance in the home office.

Whether you’re shifting from a corporate career to an income-producing business around a passion or you’ve had a hobby you want to get more serious about, The Passion Course is for you.

The other great thing about this program is that you have the option of getting one-on-one guidance from me through my Creative Guidance Sessions. Adding personalized coaching sessions will supercharge your progress because I’ll be there shoulder-to-shoulder helping with tactics, the tech and the tone you need to distinguish your brand and message as well as your positioning to the audience you’re targeting.

—Terry

The Passion Course consists of:

Segment 1: The Primer*

Let’s get acquainted! I’ll run through the course setup, resources and tell you my story. I cover:

Segment 2: Your Passion!*

It may seem obvious, but it’s important to get a clear understanding of your passion. You’ll learn to:

Segment 3: Your Foundation

Let’s roll up our sleeves and start clarifying and building what will be your passion business. You’ll learn to:

  • Get real about finances so there’s no stress

  • Clarify your brand what makes you unique

  • Create your product line so it’s easy to sell

  • Identify your audience and choose your niche(s)

Segment 4: Your Platform

Get the business fundamentals down so you don’t have any surprises—especially with tech! You’ll learn to:

  • Create a high-level business plan that’s realistic

  • Get a clear picture of your profit and loss picture

  • Test everything from manufacturing and service delivery to the marketing and sales process

Segment 5: Your Sales

Time to build or update your online brand and prepare to welcome new income. You’ll learn to:

  • Design an interest-based marketing plan that’s easy to execute and reinforces your brand

  • Set up the logistics of physical product sales or services and how you deliver your end-to-end experience to build brand affinity with clients

Segment 6: Your Future

You’re not done yet! To sustain work you love, you’ll need to plan for future growth. You’ll learn to:

  • Plan for future innovation and market shifts

  • Sustain doing work you love with self care you enjoy

  • Seek opportunities for growth for yourself and your passion product/service

The PappyClub® Guarantee

When you purchase The Passion Course, you will:

  • Be supported in a positive manner as you work through the course.

  • Be encouraged to dream big, play big and realize new possibilities.

  • Stretch your thinking into bold, new areas of expansion.

  • Have fun, discover new insights and realize that, yes, you can do it!