CLARIFY YOUR BUSINESS WITH A KISS MARKETING MAP™

Know.

Don’t just guess…

Know your product
Know your client
Know your message

And you’ll never be lost in the “sea of sameness.”

You have the expertise. You have the network. But are you being clear?

You want to leverage decades of experience and do the work you love to do. You know you can help people and organizations solve real problems. But here's what's happening:

  • Your LinkedIn profile sounds like everyone else's

  • Each prospective client conversation seems different because you're still figuring out how to talk about what you do and present your offer to them

  • And you're spending hours on custom proposals that sit in a prospect’s inbox along with all the others

The real issue? Without a clear strategy, everything you communicate through your website, network outreach, social presence, and sales conversations will be inconsistent and ineffective because it’s confusing your audience.

Get real clarity with a KISS Marketing Map

A KMM is a deep dive into who you are, what you do, who you help, and how it all works together to grow your business. It’s the strategic foundation that answers the questions that are keeping you stuck:

  • What makes you distinct and not commonplace

  • Who your ideal clients are and what problems they'll pay to solve

  • How to package your expertise so prospects can easily say yes

  • What to build first (and what to skip)

Think of it as your biz dev blueprint. Once you have it, everything else aligns and works together instead of feeling scattered, or worse yet, looking and sounding like every other so-called “expert.”

Find out more on a friendly consult call.

Book 30 minutes with Terry

Why do you need a KMM?

Experts come to me with pre-conceived notions about who they want to serve, what they want to sell, and like they have it all figured out. But what they’re doing isn’t working due to lack of clarity, plus, they don’t know how to package their expertise so it’s effortless to market and sell.

I’ve crafted the KMM process to provide that much-needed clarity by:

  • Discovering what makes you distinct

  • Capturing the precise profile of your ideal client

  • Creating a roadmap for clear messaging

  • Designing a product-based service model

  • Building a multi-level business strategy for growth

  • Laying out a phased implementation approach

  • Finishing with a Fast Action Plan you can start immediately

Going through the KMM process with me promises to be an insightful experience that will accelerate your business development efforts.

AND…I can implement every aspect of it! Having a KMM in your arsenal empowers you to know what to say when and that your brand and message are consistent no matter where you show up.

I explain more about the KISS Marketing Map in this video:

Simplify on a consult call

Ready to get the roadmap you need to simplify your marketing and make business development a breeze?

Purchase your KISS Marketing Map below and get the clarity and visibility you deserve.

KISS Marketing Map™ KISS Marketing Map™
KISS Marketing Map™
$3,000.00

Just a few of the many happy KMM clients

  • Harry Travis

    The Travis Group and RxRoundtable

  • Connie Steffon

    Steffon Vitality and Wellness

  • Carl Seidman

    Seidman Financial Training and Consulting

  • Lisa Sutherland

    Sutherland Design Group

  • Evan Burke

    Burke Wellness and Pain Management

  • Jennifer de Jesus

    Empire Capital Holdings

  • Naveed Bhatti

    Bhatti Consulting Group

  • Nancy Hedlund

    MedNavigate

  • Will Johnson

    Silver Willow Solutions

  • Jan Koch

    Westward Eye

KISS Marketing Map FAQs and how it works

  • Typically the turnaround is approximately two weeks, depending on your availability. Each KMM is unique, and depending on your pace and style, could take more or less time to complete.

  • Most KMM clients have me build everything. But if you want to DIY or use another resource, the KMM gives you what you need to guide and direct all implementation and deliverables.

  • That's what we figure out together through the discovery process.

  • Yes. We refine during review, and it evolves as your business grows. However, most KMMs have a 5-10 year shelf life.

  • You get positioning, messaging, productization, and implementation planning in one package. Plus you work directly with me, a 20-year veteran of building marketing and business development strategies for a variety of businesses and industries. Plus, it simplifies everything!

  • KISS Marketing Maps are $3,000 and can be paid via credit card right here on this page.

The KMM process, explained

  1. We first have a complimentary consult to see if there’s a fit

  2. You purchase your KMM with a credit card

  3. I send you the KMM intake that captures your business, communications, ideal client details, and services (takes about an hour or so to complete)

  4. You complete two assessments that help guide the KMM strategy

  5. We have one or two more consult calls to discuss your intake responses so I have a clear understanding of your business vision and goals

  6. Once I feel I have what I need, I will build your custom KMM and send you a draft

  7. You schedule a 60-minute review to go over the KMM

  8. We agree on any edits or tweaks you want to make and I send you a fresh KMM draft to provide final review

  9. I make all edits and send you a final KMM document

  10. We talk about next steps regarding implementation or any other concerns you may have. That’s it!