MSL 203 - Starting to Use AI to Supercharge Your Solopreneur Inbound Marketing
Let’s talk about how to use the right AI prompting to get specific marketing content. A process I use is to reverse engineer an end result—closing a new client—so you can develop the right kind of content for your inbound marketing campaigns. AI is something you need to get started with (if you haven’t already) and also something that you need as a solopreneur to create greater efficiencies and less excuses not to market and create content that drives business. YEAH!
Prompt
Reverse engineer your inbound marketing strategy using the goal first, and then planning out each prior step to get to the inbound marketing content you really need. Test your model using the appropriate AI tool, my favorite being ChatGPT. Be conversational with your AI tool, and modify each response using more detailed instructions until you get pretty close to what you need. Put your personalization into the final version and give it a go. Remember to focus on a very specific aspect of your ideal client’s struggles, offer advice or tips on how to solve it, but only that one thing at a time. You’ll see a pattern arise that demonstrates what you can be known for. Just like I’m known for finding creative, simplified strategies for solopreneur success, you can find yours too.
