MSL 302 - How your financial mindset sabotages (or supercharges) your solopreneur sales so you can grow revenue faster

In this episode, I get real about why my financial mindset used to sabotage my sales and how I changed it. I share personal stories of fear and financial stress, how those anxieties bled into client conversations, and the turning point that let me sell with calm clarity. You'll hear actionable strategies for separating your financial reality from your selling energy, helping you show up confidently and attract the right business, not just chase it out of desperation.

Key takeaways:

  • Recognize how financial stress quietly erodes sales confidence

  • Get practical about tracking and managing business and personal expenses

  • Learn ways to shift from a scarcity mindset to an abundance mindset

  • Use a journaling exercise to re-center before sales calls

  • Find support such as a CPA, advisor, or trusted friend to gain perspective and lighten the burden

Prompts:

  • Assess your current financial situation and get honest about both personal and business expenses.

  • Separate business and personal finances for clear tracking and peace of mind.

  • Regularly review and update your financial numbers—consider both monthly and yearly perspectives.

  • Seek support or advice from a trusted advisor, financial planner, or knowledgeable friend to gain objectivity.

  • Set practical sales goals based on your real financial needs.

  • Before sales conversations, check your energy and mindset—shift from desperation to calm confidence.

  • Use journaling, self-reflection, or digital tools to reset focus and establish a positive mindset before calls.

  • Stay curious and present in sales conversations, focusing on connection and inquiry rather than “winning the deal.”

  • Always be open to referrals or future opportunities, even if the sale doesn’t close immediately.

Terry Pappy

Being a solopreneur is the wildest ride filled with the promise of unlimited income, freedom and creativity. I’m here to help you navigate the journey of being a one-person business owner and having wonderful success doing work you love.

https://tpappy.com/
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MSL 301 - Why selling feels so hard when you ARE the business (and the three hidden challenges no one talks about)