MSL 307 - Transform your sales mindset and process: real strategies for solopreneurs with Darleen Priday (part one)
In part one of my two-part conversation with Darleen Priday, we talk about how you can shift your sales mindset and build genuine trust with potential clients even if you’ve always struggled to see selling as natural. You’ll also catch a few actionable strategies and structures that transform sales from anxiety-inducing to authentically rewarding.
We’ll dive deep into the fears and resistance that hold business owners back, breaking down why mindset, curiosity, and empathy turn every call into a trust-building opportunity instead of a high-pressure pitch. You’ll hear how to share value in every conversation (even when your coaching isn’t chosen!), and why being “aggressively helpful” with boundaries leads to stronger relationships and more referrals.
What you’ll get from this episode:
Tools that help you reframe sales from black-and-white struggle to collaborative decision-making
Mindset approaches that build confidence and resilience when selling feels vulnerable
Actionable steps for making process work for you, without feeling scripted or pushy
Simple ways to track conversations, nurture prospects, and stay top-of-mind—so you never lose a potential client in the noise
The importance of authenticity, active listening, and generous value in every sales moment
If you want to sell your services with less stress and more authentic results, tune in to learn how mindset, process, and honest connection will help you close more deals and enjoy the journey.
